# Key Concepts

The API and our data share some key concepts, whilst simple it is important for you to understand these properly.

### Cluster

A particular community / interest group eg. Bitcoin, Ethereum, Ripple

### Score

A metric out of 1000 to showing the influence of a given influencer within a particular cluster. This is created using our own algorithm using only publicly accessible data.&#x20;

For more info on what this means we recommend you read [this article](http://maciek.blog/influence/). With the way our algorithm currently works, every twitter account can have a score within a cluster (most will have a score of 0.0), but we rarely collect or record this.

### Rank

Only accounts with high scores will have ranks. Unlike scores, not everyone has a rank.

We use algorithms to filter out irrelevant people within clusters.&#x20;

Accounts without ranks will have the following data representation in their responses:`rank: null`

### People

Our API treats people differently from other types of influencers (Companies, bots).

For that reason ranks using `rank_type=personal` may be different from the ranks given in the endpoint `rank_type=all`

The ranks displayed on the [hive.one](https://hive.one) homepage are using `rank_type=personal`

### Twitter ID

A unique series of numbers corresponding to a twitter account.

### Twitter Screen Name

The username of a Twitter account. We never include ‘@’ symbols


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